![](https://cdn.myportfolio.com/8c4d8305b1bfbc818028c68c78b552b6/25b2ba95-480e-438d-937c-a6b886b3df04_rw_1200.gif?h=ccb42a577e794ef67d8aead84499eb4b)
![](https://cdn.myportfolio.com/8c4d8305b1bfbc818028c68c78b552b6/c2dbfd0f-4740-4b43-9fd6-81a934858a0a_rw_1200.gif?h=9540c3ede42144e4933a0cc2c9ac7935)
King Baby Bagels asked if I could animate their logo
and turn it into a series of short animated clips for Instagram.
The logo was designed by In Cahoots.
I used Photoshop and After Effects to give the logo a 'printed' look,
using organic print textures and a low frame rate of 6fps.
Role: 2D Animation
and turn it into a series of short animated clips for Instagram.
The logo was designed by In Cahoots.
I used Photoshop and After Effects to give the logo a 'printed' look,
using organic print textures and a low frame rate of 6fps.
Role: 2D Animation
![](https://cdn.myportfolio.com/8c4d8305b1bfbc818028c68c78b552b6/30eb32d8-6ab6-4472-b1f9-c70694a3900a_rw_1200.gif?h=f998df429f52c4e68f3ee0792331ab6c)
![](https://cdn.myportfolio.com/8c4d8305b1bfbc818028c68c78b552b6/07f45a3b-3436-4994-b210-6cfd2b6e6757_rw_1200.gif?h=6b4e252f7de1fd55d93d1155fccba695)
![](https://cdn.myportfolio.com/8c4d8305b1bfbc818028c68c78b552b6/3b93a17e-0a62-4f24-b2e9-801e6cf28772_rw_1200.gif?h=f68279213d441b007357dd9303107092)
The logo was given 2 treatments; the 'printed' look, in pale and pastel pink, and an eye-catching, neon-sign look.
To achieve the printed style of the logo, I animated some textures from TrueGrit Texture Supply.
To achieve the printed style of the logo, I animated some textures from TrueGrit Texture Supply.
![](https://cdn.myportfolio.com/8c4d8305b1bfbc818028c68c78b552b6/619821b6-bba8-433e-ab84-47979c44494b_rw_1200.gif?h=9128b363105abf4e415d34adbf8bb0f2)
![](https://cdn.myportfolio.com/8c4d8305b1bfbc818028c68c78b552b6/d459c1cc-f5e6-4cc1-8563-3086896e689b_rw_1200.gif?h=b9bcb043ece6e956f092bed2b2428793)
![](https://cdn.myportfolio.com/8c4d8305b1bfbc818028c68c78b552b6/aaaee832-fdf4-4bdc-82d8-80c6cea87ddb_rw_1200.gif?h=f042985b74e0797417c763b8e2f34354)
Additional effects were placed on all the layers to give the line-work the imperfections of a printed image,
the before and after can be seen below.
the before and after can be seen below.
![Before](https://cdn.myportfolio.com/8c4d8305b1bfbc818028c68c78b552b6/10d58d63-c79a-4444-b7fb-07b1278c7927_rw_600.png?h=5f9b562c97a41fa6453390cff4b4e4ef)
Before
![After](https://cdn.myportfolio.com/8c4d8305b1bfbc818028c68c78b552b6/d535fd9c-ae18-4d7a-8274-00cd2bd41b83_rw_600.png?h=e9c91179ed590f2de611699db8d2d5f8)
After
All versions were provided in square and long (screen size) ratios, for use across instagram and stories.
![](https://cdn.myportfolio.com/8c4d8305b1bfbc818028c68c78b552b6/236a9970-856f-4130-a017-e3b3bf9d6661_rw_1200.gif?h=f566b541dc43d98a52237e46d41c620c)
![](https://cdn.myportfolio.com/8c4d8305b1bfbc818028c68c78b552b6/1d854d56-08fd-439a-8356-f1f036c12d93_rw_1200.gif?h=ff21df7abfdd86140e73056f9317c221)
![](https://cdn.myportfolio.com/8c4d8305b1bfbc818028c68c78b552b6/42f3c88b-7f22-4c66-82c9-ad6c2abd7e3a_rw_1200.gif?h=ec5c4fda757c4f0f498ed9f09c714303)